5 Ways To Flood Your Blog With Traffic Using Pinterest

Do you ever feel like you’re missing out?

You’re active on Facebook and Twitter, and they are sending some nice traffic to your blog.

But every now and then you hear a whisper.

A whisper about a social network that is growing faster than any other, and taking all of your prospective readers with it.

The whisper is getting louder and louder…

Soon you won’t be able to ignore it.

That nagging little whisper is Pinterest.

And if you haven’t figured it out already, you may be missing a trick by not using the world’s most visual social network.

Pinterest was founded in 2010 and has attracted lots of attention.

Here are some things that you need to know about Pinterest:

• 88% of people purchase what they pin
• Pinterest has over 70 million users
• Those 70 millions users have sent a combined total of over 30 million pins
• 80% of pins are re-pins (Just like re-Tweets)

Pinterest is a thriving social network that is here to stay, and can bring a surprising amount of traffic to your blog.

Here are 5 ways to flood your blog with traffic using Pinterest.

#1: Participate in group boards

The problem with just starting out on Pinterest is that you don’t have an audience.

It is possible to get thousands of Pinterest followers, but when you first start out – how do you put your blog posts in front of a large audience?

The answer is participating in group boards.

Many people who organize group boards want as many contributors as possible.

Why?

The more contributors a group board has, the more pins it gets.

Group board organizers want their group boards to constantly get updated with more pins so they rank better on Pinterest’s search engine and generate more engagement.

Many contributors will invite you to pin on their group boards regardless of how old or new your account is.

All you have to do is polish your Pinterest account to make it appealing.

Here are some tips for polishing up your account;

• Write an enticing bio
• Choose a good avatar
• Have a few boards with at least 10 pins to start

Once you have your Pinterest account polished up, look for popular group boards in your niche with numerous contributors.

Then, ask the owner of the group board to invite you as a contributor.

Here are some ways you can ask a group board owner to invite you as a contributor:

• Comment on one of the owner’s pins asking if you can become a contributor
• Email the owner of the group board
• Send a private message to the owner on Pinterest

There are plenty of group boards with over 10,000 followers that would all be great places for you to promote your blog posts.

Once you become a contributor for a popular group board, look at how other people pin so you know what is expected.

Then, send a pin of your blog post.

While it is okay to pin your own blog posts on someone else’s board, you don’t want to over promote yourself because the owner of the group won’t be happy.

As you would with any social network, promote other people’s content as well as your own.

#2: Optimize your images to get more re-pins

The image you put up on Pinterest has a big impact on how far your pin spreads.

The more optimized your image, the more re-pins it will get – spreading your reach.

Here are some facts from a Curalate infographic on optimizing your pins for more re-pins:

• Images that are reddish-orange get roughly twice as many re-pins than images that are blue
• Images with multiple dominant colors have 3.25 times more re-pins than single dominant color images
• Images with medium lightness are re-pinned 20 times more than very dark images
• Images that are 50% saturated have 10 times more re-pins than very desaturated images
• Vertical images with an aspect ratio between 2:3 and 4:5 get 60% more re-pins than very tall images
• Images with less than 10% background receive 2-4 times more re-pins than images with more than 40% background
• Images with a smooth texture are re-pinned 17 times more than images with a rough texture
• Brand images without faces receive 23% more re-pins than images with faces

Not only can you optimize your existing images, but you can also create your own images and optimize them in the process.

Out of all of the types of images that get put on Pinterest, cool infographics tend to get a massive amount of re-pins and likes.

Take a look at this infographic’s engagement.

You can create an infographic containing information from your one of your blog posts – or start from scratch.

The choice is yours.

#3: Include a call-to-action in the pin description

Want more people to go straight to your blog from your pin?

Tell them to click on the image.

By including a call-to-action you will increase the number of clicks your image gets, and as a result, send more people to your blog.

At the end of my pin descriptions, I include a short call-to-action that asks people to click on the image.

Including the call-to-action has led to an increase in clicks and comments from other users, and it barely takes up any space in my pin’s description.

All you have to do in your call-to-action is tell people to click on the image above and the benefit (for mine, the benefit is to learn how to can write 10,000 words every day).

#4: Schedule your pins with ViralWoot

One reason why businesses prefer to use Facebook and Twitter is because of the available tools – such as Hootsuite and SocialOomph.

Pinterest was a different story – until ViralWoot emerged.

ViralWoot makes it easy to schedule pins in advance and provides you with multiple options for more efficient scheduling, such as;

• Free bookmarklet—go to any website and click on this bookmarklet. You get to choose which picture you put in the pin. When clicked on, the picture will lead people to the website you were on when you used the Pin Scheduler bookmarklet.
• Upload files from your computer or Facebook – if have a unique image that you took and want to put it on Pinterest this feature makes it possible.
• Google Image Search—this feature makes it easy for you to get images from Google and schedule them. You don’t have to upload a Google image to your computer and then upload the file to ViralWoot, it skips that step for you.

After you choose the image, you will come to the ViralWoot dashboard where you can schedule your pin.

The final step is to choose the date and time that the pin will be published and then click “Schedule Now.”

ViralWoot lets you schedule up to 100 pins for free every month, if you want more you’ll have to pay.

Scheduling pins at different times gives you the power to promote your blog posts on Pinterest even when you’re not at your computer.

As you build your audience on Pinterest, you should start to schedule 10-15 pins per day so you can reach your audience more often.

#5: Grow a targeted audience

Your audience is the most important determinant of whether Pinterest drives traffic to your blog or not.

If your audience appreciates your content, they will visit your boards and engage with your pins regularly.

All of this engagement will lead to more exposure for your blog.

The secret to building an engaged audience on Pinterest is to target people who are active in your niche.

There are two main ways to build a targeted audience on Pinterest;

• Look for successful people and brands in your niche and follow their followers
• Look for successful boards related to your niche and follow their followers

For example, I look for successful Pinterest accounts in digital marketing with a high number of followers but also a good amount of engagement for their pins.

For instance, I would follow some of Social Media Today’s followers – with over 80,000 followers and lots of engagement.

If I wanted to get more specific, I could look for their top boards about digital marketing and exclusively follow the people who follow those boards.

Following the followers of ideal accounts and boards is a key part of growing a targeted audience on Pinterest.

What do you think?

What tactics have you used to drive traffic to your blog from Pinterest?

What tactic is your favorite?

Please share your thoughts and advice in the comments below.

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9 Mobile Marketing Trends Dominating 2015

Mobilegeddon is upon us.

Google’s latest algorithm update was all about mobile devices and how they handle search.

Basically, if you’re not mobile ready – you’ll soon be irrelevant.

But we didn’t need Google to tell us this.

We can barely walk down the street without bumping into a stranger on their smartphone.

So if you want to engage with your customers, you have to get mobile with your thinking.

Mobile marketing spend is predicted to hit $65 billion by 2019 in the US alone.

 

Ok you get it, mobile is kind of important these days.

But what can you do about it?

Let’s look at 9  mobile marketing trends dominating 2015 that you can make the most of.

1. Video ads are gaining popularity

Advertising on mobile phones has already seen lots of changes and this trend will continue.

Video ads on mobile phones will become increasingly popular as the screen size and quality of the phones get bigger and better.

Plus video ads are more engaging than pure image and text based ads. They allow you to tell a compelling company story and build a stronger brand.

This means they can help you get more customers.

2. We are hijacking popular apps

When marketing a mobile app, the best way to get exposure is to advertise on other popular mobile apps.

These are called mobile app install ads and this trend has been very effective in the marketing of apps.

This trend is not confined to promoting apps, it is an opportunity for companies to get creative and tap into super-targeted user groups.

3. Tracking ROI is getting real

The app ecosystem is not very well connected.

What this means is it becomes difficult to track ads after an app gets  installed by a user.

As we move forward in 2015 the data collection from such apps will become clearer and it will be possible to track the fate of ads.

4. Interactive mobile ads are the better way

User engagement and acquisition can be taken to a higher level if the ads are interactive.

When users are presented with ads that they can interact with, it feels refreshing.

They like this feeling of being in control and the experience engages them on a more personal level.

When compared to other forms of ads, interactive ads have been found to be more effective in driving sales and app installations.

This trend is likely to stay around for a while as it is being implemented by a number of big businesses.

5. In-app promotion is growing

In-app promotion is becoming more mature than ever.

This is because user acquisition is getting harder and finding your intended audience is daunting.

This trend will have more to do with deep linking in the apps and controlling how ads are served with the help of programs.

As a result ads will become more targeted to users and time and resources will be saved in the process.

6. Native ads continue to gain traction

Native advertising is a trend that lets the ads emulate the look and feel of the websites they are posted on.

They typically take the form of blogs, videos, and infographics.

The main aim of native ads is to entertain and enlighten the viewers without explicitly promoting a particular product or service.

These ads often talk about topics that are in some way related to the product or service the company is offering.

For instance, a native ad about a cosmetic product will talk about skin problems and their remedies. Such ads are often labeled as sponsored or paid content.

Watch out for more of this on your mobile device.

7. Behavioral data helps target ads

Using behavioral data of users helps target ads and increase conversions.

The behavior pattern of the users is analyzed on the basis of their website preferences, shopping habits and several other data inputs.

The aim is to create a pattern so that the information can be used to present ads that interest a particular user.

User engagement and acquisition typically spike when an ad is uniquely targeted.

8. Location matters

For local businesses such as online grocery portals, rental car services and cab services location based advertising is a must.

User preference, purchasing-power, and tastes differ as you change locations.

This means generic ads don’t  deliver the same returns as localized ads.

It is easier to present location based ads on mobile because tracking down the location of the device is simple.

9. Not every channel suits your business

There are several ad channels and you must know which one is best suited for your business.

If you have multiple ad streams going on at once, you need to be deliberate in tracking which one will return the best user acquisition.

Understanding this trend will help make better investment decisions.

Wrapping it up

The one-size-fits-all approach will not work in the world of mobile marketing.

Use these trends to your advantage, by picking the ones that work for you.

Guest Author: The blog has been penned by Ashni Sharma (@ashniapps) , an application developer working with AppsChopper. Blog writing is one of her hobbies and she makes it a point to share her knowledge and insight on the latest technological innovations, on-going trends, programming skills and much more. Her experience and expertise is evident in her writing which has inspired many budding developers. 

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21 Places for Finding Social Media Content to Fill Your Schedule

Is your schedule packed full of social media content?

Some experts schedule their entire social media calendar months in advance, while others like wing it day-to-day.

Either way, there is one thing all the social pros have in common…

They are pumping out lots of consistent content.

So we need content and lots of it if we want to make a lasting impression on social media.

Where do we find it all?

A big time-sucker for most social media managers comes from finding relevant, interesting pieces of content to fill up their social media calendar.

Not everything you find is solid gold, and wading your way through the noise to find thought-provoking content is tough.

That’s why I put together 21 of the top places you can find or create content to share on your social networks.

Create your own content

Creating your own content will ensure that you always have something new to share with your followers.

Although it’s more time consuming, creating content from scratch gives you more control over the message.

From photo to video, here are the places that make crafting new content easy.

1. Company blog

A company blog is a solid place to turn for social media content.

You have complete control over the topic you choose to write about, and when you share a link with your followers you’re driving potential customers back to your own site instead of someone else’s.

If you don’t have a blog to source content from you should consider starting one.

2. Canva

Canva is a web-based design tool that allows you to easily create images you can share across your social networks.

Canva is fantastic because it even has an entire section of social media templates that let you create posts perfectly sized for each social network.

Plus, its “Design School” blog has tips and tricks for creating great images.

3. Instagram

You can’t build a user-base of over 300 million people without having a fantastic product.

Instagram is such an amazing tool that its filters can make even the most novice photographer look like a professional.

The site also makes it easy to quickly share your photos to other networks.

4. Wistia

Wistia is a video hosting and analytics platform that makes it easy to upload videos to share across your social networks.

One of the great things about Wistia is the new “Learning Hub,” which has a ton of fantastic resources that help you get started with your own video marketing.

5. Piktochart

Piktochart is a site for creating your own infographics.

Infographics are a very popular way to deliver data-driven content to your followers.

Although they take a while to put together, Infographics have a unique way of increasing your social shares.

6. Vine

Although Vine is owned by Twitter, you can still share your content from the site to other social networks. In fact, the platform just recently announced a new share screen that contains a handful of updates to their sharing functionality, like the ability to send Vines directly to Tumblr.

 

7. Text updates

You don’t always need to share photos, videos or links with your audience.

Sometimes regular text updates will yield better engagement.

One example of a brand with great text updates is Denny’s Diner. The brand often garners incredible engagement on posts that are strictly text.

waffles have the cuuuuutest dimples

— Denny’s (@DennysDiner) May 27, 2015

Tip: Follow Denny’s on Twitter, their posts are hilarious.

Source your content online

Creating content is great, but sometimes finding content is better for speed.

Here are the sites that you can visit to find popular, thought-provoking content to share with your social following.

8. Pinterest

Pinterest allows you to follow content hubs curated by individuals or brands called ‘Boards’.

You can follow Boards based on the topics that you’re interested in or brands you like, and Pinterest shows you a feed of all the content they create.

You can then share these posts right to your social networks.

9. YouTube

We all know what YouTube is, but did you know 300 hours of video get uploaded to the site every minute?

With all of that content readily available, you’re bound to find a video relevant to your audience that you can share.

10. Feedly

Feedly allows you to subscribe to some of your favorite blogs and streams all the new posts into your inbox.

You can also integrate your Feedly account into social tools like Sprout Social which then makes it easy to share the articles you enjoy.

11. Buzzsumo

Buzzsumo is a tool that allows you to search for the most socially shared content by topic or domain name.

This gives you access to the content you already know people enjoy.

Someone looking for topics similar to this post could search “content curation” to find other pieces.

12. Scoop.it

Scoop.it is essentially a social network for content curation.

You create a profile, follow the people and topics that you find interesting and your feed fills up with interesting content.

Then you can easily schedule that content to post across all of your social networks.

13. Curata

Curata’s platform was created specifically for content curation.

It sources articles from thousands of places and uses a proprietary algorithm to adapt the content it recommends you to fit personal preferences.

You can then share the recommended posts to your social networks.

Follow content submission sites

Some sites out there rely on marketers to submit their favorite posts, articles and news for their content.

That makes these sites a great resource to find some of the newest, most insightful articles to share with your followers.

14. Inbound.org

Inbound is an online marketing community of around 65,000 marketers that come from all around the world to share their favorite content.

If you’re interested in anything related to inbound marketing, this is the place for you to source articles.

15. Reddit

Reddit, also known as the “front page of the internet,” has a massive community of users who are constantly adding content to the site.

As long as you know how to navigate the subreddits—topic pages—you should never be short on quality content to share.

16. GrowthHackers

GrowthHackers is a community very similar to Inbound.org, except that the submissions are all about growth marketing.

This makes it a great place for early stage companies to find the best content to share.

17. BizSugar

BizSugar operates just like Inbound and GrowthHackers, except the main subject is small business news and tips.

So check this site out if your audience needs tips on small business.

User generated content

Word of mouth marketing is very important for brands. That’s why it’s always a great idea to source positive content from your current customers or followers.

Take advantage of these strategies to find great user generated content to share.

18. Surprise and delight

This is a phrase that we use at Sprout Social. We find one of our top social fans or product users and surprise them with a box of Sprout swag.

Almost 100% of the time these people will mention it on social, and then we re-share their post.

As if I couldn’t love @SproutSocial more, they go ahead and send me this box full of needed goodies ❤️ #SproutLove http://pic.twitter.com/YnoIrBHcbc — Marji J. Sherman (@MarjiJSherman) May 28, 2015

19. Contests

Many companies find positive user generated social posts by running contests asking their users to Tweet to them using a certain phrase or hashtag.

These companies can then pick and choose some of those Tweets to share with their followers.

20. Monitor social mentions

You may like to use a social media tool like Sprout Social to monitor Twitter for mentions of your brand.

Then, whenever you see positive Tweets you can Retweet them to your audience.

That provides an easy piece of content to share that shows your followers how well you’re received by your clients.

21. Find guests

If you’re running a blog and you’re pressed for new content you can invite guest bloggers to submit a post to your site.

They’ll benefit from the increase in brand awareness, and you’ll benefit from a new piece of social media content to share.

Go with what works for you

No two brands have identical social media followings, so what works for some companies may not necessarily work for you.

The key is to share different forms of content, and monitor your followers’ feedback to see what resonates with them.

Then you can continue to test and optimize for success.

Guest Author: Michael Patterson is a digital marketing specialist at Sprout Social, a social media management platform for business. He enjoys writing about social media and how users can optimize their efforts for long-term success.

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67 Insights From The Worlds Top Digital Marketing Experts

Why do you go to conferences?

For learning…networking or the chance to expand  your mind and find some inspiration?

Maybe you want to escape the office cubicle for a couple of days or find some company after working from the home office for weeks on end.

These conferences can be large, medium or small.

We have all been to those big events. 10,000 people, booths where sales people are desperate to have that conversation with you about the features and benefits.

Others have the cubicle stocked with stunning models for hire that fake sincerity….usually very well.

Some events disappoint, others amaze and some are just worth attending because of the location. I don’t know if Las Vegas ticks that box. I went there recently…it reminded me of a shopping centre on steroids with slot machines as the main show.

For me it is the the people that you meet, and the ideas and insights that you share.

Weak ties to strong connections

It takes those weak social media connections and turns them into strong ties. The ones that turn into lifetime friends. The others that become a major business opportunity.

Getting out of your comfort zone, being open to change and challenging your thinking can connect some exciting digital dots.

Events that gather creative thought leaders, influencers and the geeks into one time bubble are to be treasured. It’s like reading a good book except…. the good bits are amplified and explained. That was the experience at the Teradata Marketing Festival I had the pleasure to attend.

On Twitter it was known as #ONEfest

Oh…I forgot to mention.

Conferences should also be about fun. Disclaimer: Pam Moore, Kim Garst and I were involved as influencers to move the digital dial. Not for our sunglasses.

In digital the future is so bright you just have to wear shades and pout!

Insights on digital marketing

The digital discussion we have had for decades has become a raging global conversation that is touching every part of our personal lives and our business fabric. But it’s not about the technology. That is just the vehicle.

“Digital disruption is less about technology and more about transforming business models” – Ray Wang

Trends in digital cannot be ignored. If you do they will bite you. Maybe not this year or next year but they will.

Trends that are changing our marketing and business world include:

• Analytics
• Big data
• Personalization
• Mobile
• Marketing automation
• Paid digital advertising

The conference touched on the top trends in digital marketing. There were some great speakers.

In one blog post I am going to try and sum up and distill the conversations, the insights and the takeaways from some of the worlds top digital marketing experts.  

Ashton Kutcher

Many conferences will chase that  headline keynote speaker. For many it has become “that” Hollywood actor. You know the one that tries to be relevant but ends up looking like they don’t get it.

Ashton doesn’t fit into that embarrassing role.

His resume in tech is like a star role in Silicon Valley. He has invested in successful start-ups. These include Skype, Foursquare, AirBNB and Path. His own venture A Plus which has pivoted to become a social media content platform focused on publishing upbeat stories (positive journalism). This platform is ranked in the top 50 websites in the USA with 27.5 million unique views.

Oh yes…he has 16.9 million followers on Twitter. He is also very real, transparent and passionate.

Here are his insights as captured on Twitter under the hashtag #ONEfest and shared by the audience.

1. The approach to the digital world. You can’t outperform or predict better than the data.
2. Being real and transparent
3. You have to go get dirty. You have to get down into the trenches. Passion for your work is the KEY!
4. It’s not about what you own, it’s about what you share! @aplusk
5. Take everything you know about marketing and assume it’s wrong!
6. Whenever you do a thing, act as if all the world were watching.
7. We’re tumbling toward mass transparency.
8. True innovation is scary as hell.
9. If it feels dangerous, that’s interesting. Scary is disruptive
10. “As a marketer you have to be the inspiration from inside the company”
11. Transparency and vulnerability allow a collaborative achievement to success
12. “Get busy being the best you”
13. We’re living in an experiential world. It doesn’t matter what you have, it matters what you can share
14. Build a culture that stands up and shouts “I WORK HERE!
15. In marketing you have to be willing to fail, admit it and pivot quickly
16. “Be ruthless with your curiosity & your willingness to learn every step of the way”
17. Machines will never be able to replace #creativity.
18. Your social media is an extension of you. Inspire, connect, entertain or educate.

Steve Irvine

Steve Vice President of Global Partnerships for  Facebook had some insights on “Personalized Marketing at Scale” and other takeaways that were worth noting.

Here are some snippets from his presentation.

1. When marketing via mobile, you are competing with family and friends. So be smart and targeted.
2. Facebook is getting 4 BILLION video views per day!
3. The average person checks Facebook on their phone 14 times a day.
4. On Facebook you are competing with everything… babies, cats so targeting is key!
5. 1.44B people have been on @facebook in the past 30 days.
6. Smartphones have more computing power than the computer that sent a man to the moon
7. Smartphones aren’t merely phones – where we previously needed 15 devices, now we need only one
8. Mobile is the driver of digital today

Jay Baer

It was great to catch up again with Jay who is a good friend of mine. He is known for those great suits (which apparently are especially custom made for him by his tailor), but even greater marketing insights.

Love this tweet which emerged during his keynote “I think he buys golf clubs”.  Jay knows how to stand out in the online clutter.

Wear loud suits offline! One tweets also mentioned “Fashion courage”, making him stand out from the rest of the presentations.

He knows how to create memorable” tweetable” quotes and here are some of his best.

1. Be the best solution not just a solution
2. Relationships are created with information first, people second.
3. You sell more by selling less
4. Youtility is the fire. Social media is the gasoline
5. Ask yourself this ONE question every morning… “How can I help?
6. All marketers tell themselves the same lie….our customers are too busy. If they say that, you’re not being relevant enough
7. Don’t change the message. Change the messenger
8. The difference between HELP and HYPE is just one letter. Stop being amazing, start being useful
9. The second screen is now our first screen

 Brian Solis

Brian has been in the digital game for a while and it was great to hear his keynote

Here is the stream of consciousness that is Brian’s brain on Twitter during the presentation.

1. What if you could act like a start-up? Starting from scratch gives you the ability to see new possibilities
2. The true source of innovation is passion
3. 67% of customer journey is now digital
4. Surprise and delight is the new wave of innovation. How can you cater to the digital and physical customer today?
5. @Starbucks has merged marketing and IT to connect with the digital customer
6. What the spirit of failure means is that you’re trying something new”
7. The biggest mistake business is making today is thinking we’re profitable and doing great
8. Today’s businesses must compete for the customer of the future but they move too slow”
9. Digital Darwinism isn’t a myth; it’s result of missed opportunity
10. Digital transformation and the change it requires of organizations turns analysts into therapists.

Braun brothers

The Braun brothers Scooter and Adam were interviewed together during the conference.

Scott Samuel “Scooter” Braun is an American talent manager and businessman. He owns two record labels: School Boy Records and Raymond-Braun Media Group.

His big claim to fame is identifying Justin Biebers talent and the rest is history.

Adam Braun is an American businessman, author, and philanthropist. He is the Founder & CEO of Pencils of Promise, a non-profit organization that builds schools and increases access to education for children in the developing world.

Want to check them out on Twitter… @scooterbraun @adambraun

It was great to hear there take on digital marketing across entertainment and philanthropy.

1. Data is the backbone of your organisation in a digital world
2. AUTHENTICITY – it has to be real. This is the critical path to building a successful and profitable brand.
3. In creating a brand today you have to be truly authentic.
4. Let fans create your marketing campaign with their content. Embrace the new digital world.
5. “It’s so much harder to write 1 great sentence than 5 beautiful paragraphs”
6. If you don’t match data with gut, nothing unreasonable or great ever happens.
7. If your guts suck and you keep being wrong, go to the data!
8. “You’re not selling you are serving”
9. A 6 second piece of content can make you famous.
10. Any great speaker knows the audience has to be the hero in the story
11. You have to be an A+ player. Hold your team accountable to an incredible work and CARE ethic

Ray Wang

Ray is the analyst and CEO at Constellation Research. His blog “A software insiders point of view” has millions of views every year. Known for covering “enterprise strategy and disruptive technology”

His slide on the 5 steps to disrupting digital business is worth sharing.

His tweetable thoughts are below.

1. Digital disruption is less about technology and more about transforming business models
2. Winning in a digital world means being great at the Art and the Science. So…Become a digital artisan
3. AirBnB is more about a trust network than the total number of bed nights
4. Digital delivers mass personalization at scale
5. Transformational innovation is breakthrough & disrupts markets
6. Tech convergence powers digital disruption
7. 5 steps to disrupting digital business

Some last minute snippets

Jenne Barbour

“Loyalty comes down to relevance”

Stephen Brobst

Mastering #mobile as a marketer will give you access to anybody, anything, anytime and anywhere- Stephen Brobst

Kathy Greene

Benefits of automated process are fewer review cycles, streamlined approvals and content consistency – Kathy Greene

 Over to you

What do you think are the big trends in digital marketing. What is your focus this year?

Look forward to reading your insights and stories in the comments below.

Disclosure: I’ve partnered with Teradata for this post in support of the ONE: Teradata Marketing Festival. As always, all thoughts and opinions are my own.

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